Privacy, in plain words.

1. Who we are, and what this page covers.

Kheelona Robotics Private Limited (“Kheelona”, “we”) makes Khelu and runs kheelona.com, our store at store.kheelona.com and the Khelu parent app. This page explains how we handle personal data in all four places: what we collect, why, who else handles it, how long we keep it, and the choices and rights you have.

Our registered office is at 5th Floor, No 51 (Old Site No 1), Kokarya Business Synergy Center, 5th Main, 5th Block Jayanagar, Bengaluru 560041, Karnataka, India. You can reach us on WhatsApp or by phone at +91 91875 46483, or at hello@kheelona.com.

Khelu is made for children aged 3 to 7. This website, our store and the parent app are meant for parents and other adults, not for children.

2. Khelu, the parent app and your child’s voice.

We don’t sell your data. Trusted speech and AI providers process your child’s voice only to produce Khelu’s reply; they don’t keep it or train on it, and our contracts say so. Kheelona’s own model learns from conversations unless you turn this off. Conversations stay in your parent app until you delete them.

When Khelu listens.

Khelu has no wake word, so it never listens for one. Its microphone turns on only when someone presses the wake-up button. It stays on while your child talks and switches itself off after a couple of minutes of quiet. A light on Khelu shows whenever it’s listening. Until the next press, nothing is heard, recorded or sent.

While the light is on, Khelu hears whoever is speaking near it, so a brother, sister, friend or grown-up in the room can end up in a conversation too. You can read every conversation in the parent app.

Where your child’s voice goes.

In AI mode, Khelu uses your home Wi‑Fi and sends your child’s voice to Kheelona’s servers. To understand and answer your child, Khelu uses trusted speech and AI providers. They process your child’s voice only to produce Khelu’s reply. They don’t keep it, and they never use it to train their AI. Our contracts with them say so. “Trusted” means we chose them carefully; it is not a certification.

Every company that runs Khelu and the parent app for us is named below, under Everyone who handles your data. Some of them process data outside India.

Khelu cannot browse the internet. It has no camera, so it takes no photos or video.

What we keep, and why.

• Conversation transcripts: the words of each conversation, written out. We keep them so you can read them in the parent app and so Khelu can remember earlier conversations with your child.
• Voice recordings: used to train Kheelona’s own model (next section). Besides Khelu’s reply and that training, we use them for nothing else. We keep them unless you turn off Save voice recordings in the parent app’s privacy settings; then we keep the text only.
• Your child’s age: you enter it in the parent app when you set Khelu up, and you can change it later. The AI model that writes Khelu’s replies is given child-safety rules and your child’s age on every conversation, with Google’s safety filters on top.
• A daily summary in the parent app, worked out from your child’s conversations.
• Your child’s profile: their first name, pronouns and languages, which the parent app asks for so Khelu can talk with them properly, and a photo only if you add one.
• Your parent-app account: your phone number, which you sign in with using a one-time code, and your name and how you’re related to your child, if you add them.
• Khelu’s setup: its serial or device ID, the name you give it, its battery and Wi‑Fi strength, when it was last online, and your phone’s model and operating system.

The parent app collects no location. Your phone asks for location permission while you set Khelu up. That is only because Android and iPhone require it before an app can read the name of your Wi‑Fi network, and that name stays on your phone. Your account doesn’t keep the Wi‑Fi password. The app has no advertising or analytics tools.

Your consent.

A parent or guardian sets Khelu up in the parent app. Setting Khelu up in the parent app is how a parent or guardian agrees to this policy. A separate consent step, with a check that you are the parent or guardian, comes before May 2027.

3. Kheelona’s own model learns from conversations.

Our outside speech and AI providers never train on your child’s voice. Kheelona’s own AI model does learn from conversations, and here is exactly how.

• What it uses: your child’s voice recordings and the transcripts of their conversations with Khelu.
• Who uses it: Kheelona, to train our own model. We don’t sell it.
• Why: to make Khelu better at understanding and answering children aged 3 to 7.
• Where: India, on Google Cloud.
• It’s on by default. You can turn it off at any time, with a switch in the parent app. From then on, your child’s conversations are not used to train our model. We take them out of our training data. A model already trained keeps what it learned, but they are never used again.
• Turning it off changes nothing else about how Khelu or the parent app works.

4. When you pre-order on our store.

Before you pay, we ask for four things: your name, your WhatsApp number, your email address and your child’s age. After you pay, we ask for your delivery address.

We use your WhatsApp number and email to tell you about your own order: the confirmation, the balance payment link and any change to the delivery date. Your address is how your Khelu reaches you. We ask your child’s age because Khelu is made for children aged 3 to 7, and it helps us plan for the right ages. We don’t ask for your child’s name, school or photo.

When you tick the box at checkout, you accept the pre-order terms and the refund policy, and agree to hear about your own order on WhatsApp. The box is never ticked for you, and we store the time you ticked it.

If you start a pre-order and don’t pay, the details you entered are still saved, as an unpaid order. We keep them until you ask us to delete them.

Your browser also tells us a few things: the page or advertisement that brought you, your device and browser, and your network address (IP address). If you have a Meta cookie on your device, we read the identifier in it. We keep these with your order, so we can tell which of our pages and advertisements work.

Paying.

Razorpay, an Indian payment company, takes your payment on its own secure form. Your card number, UPI ID and bank details go to Razorpay, never to us. We receive a payment reference and the amount. Razorpay’s form sets its own cookies while you pay.

5. How we measure visits and advertising.

We measure how people use this website and our store, so we can see which parts help you decide and which advertisements are worth paying for. These tools run on kheelona.com and store.kheelona.com, and they load as soon as you open a page.

6. Your choices about cookies and tracking.

We don’t show a cookie banner today: the tools above load when you open a page. Before the consent duties of India’s Digital Personal Data Protection Act, 2023 apply in May 2027, we will add a choice, so you can say yes or no to our analytics and advertising tools.

Until then, here is what works.

• Your browser can block the tools that load from another company’s address, and most of the Meta Pixel. Private browsing, an ad blocker or turning off third-party cookies all help, and none of them stop the site or the store from working.
• What blocking can’t stop. PostHog reports through our own address, so an ad blocker usually can’t tell it apart from the site itself. And the report our server sends to Meta when a pre-order is paid comes from us, not from your browser.
• You can turn off personalised advertising in your own Facebook or Instagram settings.
• You can ask us to delete your details at any time (see Deleting, and your other rights).

7. Everyone who handles your data, and where.

Each of these companies does one job for us.

Inside Kheelona, only our team can read your order. We also share data when Indian law requires it, for example with tax authorities or in answer to a lawful order.

8. How long we keep things.

Your child’s conversations stay in your parent app until you delete them. You can read every one of them there, word for word. If you delete your account in the parent app, we delete them, with the voice recordings.

• Conversation transcripts: kept until you delete them, or your account.
• Voice recordings: kept until you delete them, the same as transcripts. With Save voice recordings off, we keep the text only.
• If you delete your parent-app account: we delete the account, your child’s profile, and their conversations and recordings.
• Orders you’ve paid for: as long as Indian tax law requires, even after a refund.
• Unpaid orders: we keep them until you ask us to delete them.
• Google Analytics: 14 months.
• PostHog: screen recordings for 30 days.
• Meta keeps what it receives under its own policy.
• Our cookies: kh_utm and kh_fbclid for as long as your visit lasts; kh_order for 2 hours.

9. Deleting, and your other rights.

In the parent app.

In the app’s privacy settings, you can:

• turn off Save voice recordings, to keep the text of conversations only;
• download your child’s data;
• delete all chats, which deletes them from our servers;
• delete your account.

Removing a chat, or deleting your account.

Removing a chat in the parent app hides it on that phone only. It is not removed from our servers, from Khelu’s memory, or from the data our model trains on. To delete your child’s conversations, use “Delete all chats” in the app, delete your account, or write to us.

Deleting your account deletes the account, your child’s profile, and their conversations and voice recordings.

Asking us.

You can ask us to:

• show you the personal data we hold about you and your child, and tell you who we have shared it with;
• correct anything that is wrong or out of date;
• delete your details or your child’s;
• withdraw a consent you gave, as easily as you gave it;
• from May 2027, when the DPDP Act’s duties apply, name someone who can use these rights for you if you die or can no longer act for yourself.

Write to hello@kheelona.com, or message or call +91 91875 46483. Tell us your order number, or the email or phone number on your order or your parent-app account, so we can find your data. If you have an open pre-order, deleting your details means cancelling it, so we refund you at the same time.

We acknowledge every request within 48 hours and answer it within one month. If you’re not happy with our answer, contact our grievance officer (below). From May 2027, you can also complain to the Data Protection Board of India.

10. What we never do.

• We never sell your data, and we never sell your child’s data.
• We never use your child’s data to advertise to your child. Khelu and the parent app show no ads.
• We never use what you type into the pre-order form to profile your child.
• Khelu cannot browse the internet, and it has no camera.

We do advertise Khelu to parents on Facebook and Instagram, and the Meta tools above are how we measure that.

11. Keeping data safe.

Payments happen on Razorpay’s own form, so card, UPI and bank details never reach us. Only our team can read your order.

If your data is ever exposed, we tell you without delay, and the Data Protection Board as the law requires.

12. Films of real families.

The films on this website show pilot families, filmed with their permission. A parent gave written consent for every child who appears. If you or your child appear in one of our films and you want it taken down, write to hello@kheelona.com.

13. Which law applies, and changes to this page.

Today, this policy follows India’s Information Technology Act, 2000 and the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011. Most duties of India’s Digital Personal Data Protection Act, 2023 and its Rules of 2025 apply from May 2027. We are preparing for them, including the choice about our analytics and advertising tools described above.

When we change this page, we update the date at the top. If a change affects how we use data you have already given us, we tell you by email or WhatsApp before it takes effect.

14. Questions and complaints.

For anything about your data, write to hello@kheelona.com, or message or call us on WhatsApp at +91 91875 46483.